![]() ![]() Why Does Page Speed MatterĪ faster page speed will improve user experience, letting visitors navigate your website without having to painfully wait for the webpage to load.Ī slow website speed may lead users to abandon the page and thus negatively affect your website traffic, reputation, and user retention. It measures how long it takes for the page to be fully interactive – when users can click a button, open a drop-down menu, or fill in a text field, for example. Lastly, look at the Time to Interactivity. However, this metric focuses on the largest content element, such as the hero image. Similar to FCP, it measures the time needed to load an element. Largest Contentful Paint is also a helpful metric. While it’s a good indication of when users get a response on their browser, there’s no meaningful content to be seen. This metric takes into account non-content elements such as the background color. This is not to be confused with First Paint or Start Render Time. However, the most important one to look at is the page load time.įirst Contentful Paint (FCP) measures the time between the visitor’s request and the first text, image, or any other content element that appears on their browser. Different tools may include different metrics on their test results. Understanding Website Speed MetricsĪfter checking your site speed, the tool will present you with a web performance report. It showcases how effectively the CDN speeds up your website in various regions. This is also a good chance to test your site speed with and without a CDN activated. Run multiple tests if you have various sources of traffic to see performance differences between regions. Then, run the test choosing a server location according to the traffic source.įor example, if your visitors mostly come from Asia, running a test using a Singaporean server will reflect the true website speed that the visitors experience. Make the test more relevant by using Google Analytics to discover where most of the traffic comes from. Naturally, the further away from the data center, the slower it gets. This helps you to discover how different locations may experience a different website speed. Most website speed testing tools support testing from different locations around the world. Method 2: Test on Different Server Locations Doing so also measures the difference that caching makes on your website. Website speed test results should provide you with response headers to see whether the resources are cached.Īfter running the test several times, there should be enough stored in the cache to reveal the website’s optimum performance. When you run a test for the first time, the cache hasn’t stored any data, making the website slower than it should be. ![]() Running multiple tests is important to make the caching work. In GTMetrix, it’s easy to do so by clicking the Re-Test button. We also recommend running multiple tests with each tool. Compare the test results to get an average number. Test results from one tool may differ, so using multiple tools will provide a load time range. We recommend conducting several speed tests with multiple testing tools. ![]() We recommend using GTMetrix or Pingdom for desktop website speed tests and Google PageSpeed Insights for mobile website speed tests. Using a CDN can reduce the load time by 30%.Īfter you have both caching and a CDN ready, pick a website speed test tool. It aims to reduce the physical distance between the servers and users to minimize the loading time. Once you’ve got a caching tool, move on and set up a CDN.Ī CDN is a geographically distributed network of proxy servers and data centers. Otherwise, get LiteSpeed or any speed-optimization WordPress plugin like WP Rocket or W3 Total Cache and install it on your WordPress site. For example, all Hostinger plans have LiteSpeed Cache pre-installed, so you don’t have to set it up yourself. This speeds up the subsequent website load time using the copied files instead of requesting them again from the website server.Ĭheck with your hosting provider whether there are any caching tools installed. These are two tools that can significantly speed up your loading time.Ī cache will store copies of website files both on the client and server sides. There are a few steps you need to take before conducting a website speed test.įirst, enable caching and make sure to use a content delivery network (CDN) on your website. Method 2: Test on Different Server Locations. ![]()
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